Improve Employee Engagement in 2014

The dawn of the New Year ushers in new opportunity, giving people the option to clear the slate and start anew. One recent report shows that the majority of U.S. employees are on the move, planning to pursue new jobs this New Year. In fact, only 5% of those surveyed say they intend to stay in their current position. This spells danger for employers who are looking to retain their top talent and improve performance in 2014. And since the best offense is a strong defense, now is the time to work on engagement. 

The Happy Employee 

It comes as no surprise that engaged employees outperform their disengaged counterparts, but just how much does engagement matter? Well, happy employees are up to 3 times more creative, 31% more productive and have 37% higher sales. And while engaged employees generate more revenue, disengaged employees can cost your organization big time. 


With plenty of opportunity to go around, the New Year offers employers the ability to refocus and reconnect with their workforce. Tap into your corporate culture with a short survey. This can provide invaluable insight into employee satisfaction levels that will set the tone for the year, but it is essential that you are prepared to follow up! 

Gain Perspective 

Employee engagement can't be built in a day so take a look around. New research from Bersin by Deloitte encourages employers to employ a holistic approach and consider the whole experience. Do a Freaky Friday reversal of roles and put the C-Suite in the shoes of the new entry-level hire. Identify the detractors and work to empower each and every employee. 

Create New Resolutions 

Resolutions can be adapted over time to suit changing workforce needs and business goals. Equipped with better insight, consider what changes can be made to inspire employees and enliven their work. Consider offering employees opportunities for increased networking, socializing and collaboration or incentives such as new technology or more flexible scheduling. 

Taken separately or in tandem, the key to keeping employees engaged is to make the effort to understand and appreciate them. In today's hectic, hyper-connected global world it is easy to overlook the individual. A well-developed employee engagement strategy supported by the right technology can ease the process and ensure the health of your organization all year long.

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